KETV wins 10 o’clock in May

In the May 2007 local TV ratings period, KETV-7 and WOWT-6 were neck and neck with viewers ages 25-54 for their 10 p.m. weekday newscasts. A year later, KETV has taken the No. 1 spot in that advertiser-coveted demographic of adult TV viewers.

In the May 2008 report from Nielsen Media Research, KETV had a 33 percent share of TV viewers for its 10 p.m. newscast, which was up from 26 percent last year. WOWT had a 23 percent share this May at 10 p.m., which was down from 28 percent in May 2007.

Meanwhile, KMTV-3’s 10 p.m. newscast dropped from a 10 percent share of viewers ages 25 to 54 at 10 p.m. in May 2007, to 9 percent this year.

Meteorologist Rusty Lord joins WOWT

Rusty Lord, a graduate of Iowa State University, joined the morning newscast on WOWT-6 on Monday. He will be the meteorologist on the NBC affiliate’s weekday morning newscast.

Lord joins WOWT after working at KDLT-TV in Sioux Falls, S.D. While there, he was awarded “Best Weathercast” by the South Dakota Associated Press (2007).

A native of western Iowa, Lord is an avid sports fan and enjoys playing and watching a wide variety of sports, according to his WOWT bio. Lord, it says, also is a huge fan of Husker football and loves watching the Iowa State Cyclones play college hoops.

Omaha Storm Coverage

Were you watching KETV meteorologist Bill Randby Chuck McWilliams (Editor's correction) overnight when the storm struck the Omaha area? Or did you tune in to coverage on the radio by KFAB (1110 AM) or another station?

Reader Editor Leaves For Grad School

Andy Norman, formerly the managing editor of the Reader newspaper, will begin graduate school at Michigan State this fall. His last day at the Reader was May 30.

Norman went to the Reader in 2005 after a stint as the managing editor of the City Weekly newspaper. Norman is a native of Imperial, Neb., and a graduate of the journalism department at the University of Nebraska-Lincoln.

In other Reader news, assistant editor Tessa Jeffers left the newspaper in May.